Published July 2015 in Canadian Lodging News
Magnolia Hotel & Spa, in Victoria, B.C., has beefed up the services it offers to its corporate clientele and in June, introduced this expanded package of Business Class perks.
“Corporate guests deserve to have a Business Class experience from the time they takeoff until the moment they leave Magnolia Hotel & Spa,” said general manager Bill Lewis. He added that the hotel aims “to be at the forefront of our corporate guests’ minds when it comes to business travel.”
Business Class summer rates start at $249 from July through August. This includes Business Class benefits such as a complimentary hot breakfast and in-room use of an iPad fully loaded with Press Reader (a ‘digital newsstand’ featuring thousands of newspapers and magazines from around the world).
Also included is high-speed Internet in each guestroom; unlimited long-distance calling within North America; and fax and photocopy business services provided by the front desk, with up to 100 pages for free, according to Lewis.
New services featured in the Business Class offering include priority early check-in (“many of our business travellers arrive by sea plane from Vancouver, so early check-in really works for them”) and late check-out (“those extra hours of work time really make a big difference to our business clients”).
Late check-out also includes vehicle parking for up to 36 hours on a one-night stay — key for businesspeople who drive to the hotel, noted Lewis.
In addition, the Magnolia has added room service to the Business Class breakfast, a big convenience to corporate travellers doing business in their rooms during the morning hours. Business clients order their room-service breakfast the night before via the door-hanger menu.
Catering to corporate guests is nothing new for the Magnolia. Indeed, since the 64-room property opened in 1998, near Victoria’s Inner Harbour, its “goal, from the beginning, was to be a boutique-style, business-oriented hotel,” said Lewis.
That commitment to serving a corporate clientele spurred the hotel to install, two years ago, individual Internet hubs (outfitted with lines delivering 15 megabytes per second) in each guestroom. Business travellers have enthusiastically embraced in-room wired and wireless Internet, said Lewis. “Guests love it.”
On the hotel side (excluding the onsite restaurant), the Magnolia employs 45 staff, delivering a service ratio of 70 per cent to its 64 guests, said Lewis.
As an additional service, the hotel holds back one to two rooms (even on peak, sold-out days) that it reserves for business clients who may request last-minute reservations. “It’s a matter of relationship building,” noted Lewis.
Meeting facilities include the Magnolia Room (which accommodates up to 50 people, reception-style; 22, boardroom-style; and 50, theatre-style); the Orchid Boardroom, ideal for groups of 10; and the Yarrow Room, accommodating groups of 12 to 30. The hotel’s Catalano Restaurant & Cicchetti Bar provides catering to all meeting spaces.